Optimize Meta Conversions API
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions API and improve ad performance by maximizing event coverage, increasing event effectiveness, deduplicating events and maintaining data freshness.
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Choose an Upcoming Event
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April 1 | EMEA | Turkish
Tuesday, Apr 1, 2025 at 5:00 AM to 6:00 AM EDT -
Apr 2 | APAC | English
Wednesday, Apr 2, 2025 at 1:00 AM to 2:00 AM EDT -
Apr 16 | APAC | English
Wednesday, Apr 16, 2025 at 1:30 AM to 2:30 AM EDT -
May 14 | APAC | English
Wednesday, May 14, 2025 at 1:00 AM to 2:30 AM EDT